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Locally Owned is a special section that looks closely at what it takes to remain successful as a local business in this age of corporate domination. Check out our customer service do’s and don’ts, see what it takes to satisfy customers and learn how some of the more prominent local businesses got their start in our featured ads.
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To effectively grow a small business and survive, a business person needs to use all the marketing tools available.
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I know it, you know it, and we all know what it is; that personal service and feeling that a business is appreciated. |
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Small business owners know more than anyone that repeat business is essential, even critica |
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Customer service is the foundation on which loyalty and word-of-mouth advertising is built. Following are things a business person doesn’t want happening if the business is to grow and prosper.
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More Stories
Discounts - Why would anyone buy at the regular price if he or she knows cheaper price is coming.
Satisfied Customers - Why would anyone buy at the regular price if he or she knows cheaper price is coming.
Success and Failure - Businesses can falter from combination of things building up over period of time
Shopping At A Small Store - You trust your mom and pop, don't you?
Creating An Image - Standing out from competitors is more than issue of price
Micro Advantage - Successful small stores capitalize on the benefits of not being big.
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